| The Cosmetics Conundrum: Natural, Organic, Green |
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| Magazine Articles - Family & Education |
| Written by Michele L. McCarthy |
| Friday, 26 June 2009 23:00 |
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Could it really be possible that harmful toxic chemicals are in my favorite beauty products? After all, the skin is the largest organ in our bodies, and it readily absorbs chemicals that may be found in the lotions, potions, creams and makeup that we use on a daily basis. Should you search for products that are labeled as natural or organic in order to guarantee they are safe to use? Or are products being greenwashed via clever packaging and marketing campaigns, tricking consumers into thinking these cosmetics are not detrimental to health and not toxic to the environment? Recognition of this cosmetics conundrum motivated Indiana Living Green to explore what’s really lurking in beauty products. Skin-deep knowledge What kind of basic knowledge is needed in order to make educated choices regarding beauty products? According to Julie Gabriel, author of The Green Beauty Guide, products should be “formulated without harmful toxic chemicals— including paraben and formaldehyde-based preservatives, sulfate-based detergents, synthetic penetration enhancers, artificial dyes and fragrances.” Beauty products also “shouldn’t contain chemicals that poison the environment, such as phosphate and sulfate detergents, petrochemicals and phthalates.” Unpronounceable toxic Here is a list of toxic ingredients commonly found in many beauty products and why they may be unsafe. This is by no means an exhaustive inventory; most beauty products contain far too many chemicals to mention, but this is a good starting point. Clip this list and take it along on your next shopping trip.
Little to no regulation Stacy Malkan, author of Not Just a Pretty Face: The Ugly Side of the Beauty Industry notes “there are still no industry standards for organic personal care products in the United States.” There-fore, cosmetics companies ultimately are accountable to ensure the safety of their products and ingredients. This type of self-policing creates an environment where consumers must take the initiative to look for beauty products that meet their own standards. Another piece of this puzzle is the use of the words natural and organic when describing cosmetics. Products being described as natural don’t need to meet any specific requirements. The description is misleading because it often implies the contents are non-toxic. Gabriel notes that according to government labeling requirements, natural means that an ingredient “has not been significantly altered from its original state, nor has anything been removed from it (with the exception of water), nor have other substances been added to it.”
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Reading labels is the best way to tell whether products are actually toxin free or whether the marketing department has greenwashed the package to promote a sense of environmental health and well being. The FDA does not have an official definition for organic either, as it applies to cosmetics. A beauty product labeled as “made with organic ingredients” does not have to meet any specific standards. To meet the growing demand for non-toxic cosmetics, products are now being manufactured and stamped as “certified organic,” which means they have met various standards as set forth by a certifying association, but not the FDA. The criteria for various associations are different in regard to what certified organic actually implies. Each organization issues its own seal of approval based on the products’ ingredients, which then provides some sort of consumer protection guarantee. Keep in mind that according to the U.S. Department of Agriculture, “certified organic” means that an ingredient or the whole product meets its standards and has been grown or produced according to strict government-enforced organic agricultural standards.” However, this definition does not apply to cosmetics or beauty products, and it is not what is implied with the stamp of approval from various certifying organizations. Consumers, therefore, must still read the label to determine what’s actually in the product. Ingredient database Eco-friendly and non-toxic products are available both locally and online at a variety of places. Whole Foods,Winding Way Farms, Bloomingfoods, Sunspot Natural Market, Aveda, Sephora, Macy’s Beautiful Planet, Origins and Skin Crafters are just a few places in the Central Indiana area that provide cosmetics along the green spectrum. For online purchases, here are just a few of the many Web sites selling safer cosmetics: www.organicdivas.com, www.Upurea.com and www.natureofbeauty.com. The debate continues about the validity of organic beauty products. Also, regulation of the cosmetics industry is not standardized. The good news is that safer alternatives are available. Learning what ingredients are found in cosmetics will be the biggest advantage in determining whether the product contains potential toxins. Purchasing beauty products as an informed consumer will get you on track toward greening up your cosmetics.
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